Respect is a hairdressing news site, part of the IHAA group. Their existing site was due a refresh, which was also an opportunity to increase its commercial potential.

How we helped their business.

By redesigning their website from scratch, it gave us an opportunity to not only improve the look and usability of the site, but also the commercial opportunities. Extra advertising space was factored into the design, without hampering the user experience by being too intrusive.

A large amount of blog posts were migrated from the previous site, and displayed in a more logical user friendly fashion. Carousels and infinite scrolling was implemented to ensure plenty of content was available to the user, but not overwhelming them by squeezing too much in. website website